Hot Wheels: From 0 to 50

Hot Wheels™ from 0 to 50 at 1:64 Scale tells the inspirational story behind the treasured toy vehicles. Scale modelers, car fanatics and Hot Wheels collectors will witness the 50-year journey of the world's number-one selling toy! Take a ride behind the scenes, learn about what makes the cars unique, how model designs are made and how Hot Wheels has dominated throughout years!

This special anniversary book is illustrated with rare designs, drawings and prototypes from Mattel's archive.

See classic Hot Wheels including:

Twin Mill - released in 1969

Ramblin' Wrecker - released in 1975

Purple Passion - released in 1990

Pass'n Gasser - released in 2008 and more!

Photography includes vintage advertisements, the real cars behind Hot Wheels models, products and memorable Hot Wheels events! Please see table of contents for chapter details. Officially licensed with Mattel.

Foreword by Larry Wood

Published by Motorbooks